OAKLEY WELCOMES THE YEAR OF THE SNAKE WITH 2025 LUNAR NEW YEAR COLLECTION
THE SEVEN-PIECE COLLECTION INCLUDES EYEWEAR TRANSFORMED BY THE SYMBOL OF RENEWAL FROM THE CHINESE ZODIAC
Embrace growth and prosperity with the Oakley® 2025 Lunar New Year Collection. Celebrating the Year of the Wood Snake, the Chinese Zodiac of 2025, the collection invites wearers to welcome optimism and change in the new year.
Drawing inspiration from the mysterious and intuitive Wood Snake–symbolizing transformation, rebirth and luck in Chinese tradition–the seven-piece collection unveils a range of eyewear, snow gear, and apparel designed to overcome challenges and dominate every terrain.
Leading the collection are two eyewear models, QNTM KATO and HSTN, both featuring white pearl frames paired with fiery Prizm™ 24K lenses etched with the lunar snake logo. The collection also introduces limited edition Line Miner PRO™ Goggles, featuring a Prizm™ Torch lens for vibrant, high-contrast vision. Each goggle includes an additional Prizm™ Iced lens and a unique strap with a golden Oakley ellipse logo and black snakeskin print. The eyewear and goggles come packaged with a custom micro bag and sleeve, both adorned with the golden Oakley ellipse and lunar snake logo.
Completing the collection is a white pearl MOD3 Helmet, accented with a bold snakeskin pattern and golden Oakley ellipse and lunar snake logos on the sides and back. For the first time, the collection features limited-edition apparel, including an Arctic White hoodie, T-shirt, and beanie, each with a black Oakley ellipse logo and lunar snake design.
Bring in the Year of the Snake with the 2025 Lunar New Year collection, available globally starting January 9th, in select Oakley stores and on Oakley.com
