OAKLEY® GIRO D’ITALIA COLLECTION CELEBRATES THE BEST OF ROAD CYCLING AT LEGENDARY ITALIAN GRAND TOUR

Friday, May 3, 2024 — Embrace the journey and the passion of cycling with the official Oakley® Giro d’Italia collection. Unveiled ahead of the historic race’s 107th edition, the collection presents new licensed editions of road cycling favorites made for peak performance – the ARO5 Race Helmet and Encoder Strike Eyewear.  The collection celebrates the excellence of riders as they pursue the coveted Maglia Rosa during the grueling multi-stage race, where the world’s top cyclists journey from Turin to Rome. Team Oakley Athlete and elite cyclist Mark Cavendish is the face of the collection, an homage to his outstanding achievements in professional cycling. 

The Giro d'Italia collection marks the ongoing partnership between Oakley and the prestigious race, now as its official eyewear and helmet partner for 2024. The Giro d'Italia ARO5 Race Helmet and Encoder Strike eyewear are treated in a hot-pink and black colorway, featuring a distinctive pattern inspired by the challenging ascents riders face on the Italian Grand Tour: 

• Encoder Strike Eyewear: Made with insight from Team Oakley® athletes, Encoder Strike features Prizm™ lenses in a revolutionary design, with an extended shape inspired by the heritage Oakley Razor Blades and enabled by PhysioMorphic™ Geometry, offering optimized coverage and a wider field of view. The glasses come in a custom sublimated print micro bag and box sleeve.  

• ARO5 Race Helmet: Made to go fast and overtake the pack, the ARO5 Race helmet is designed for maximum breathability on the road, featuring an aerodynamic and ventilated design that significantly increases airflow through 19 ventilation ports with additional technical advancements in optics integration, comfort, and protection.  

Join the adventure starting from May 3rd, when the Oakley® Giro d'Italia collection will be available at select retailers worldwide and on Oakley.com.