OAKLEY x FOOTPATROL: A RETREAT INTO THE WILD

Oakley and Footpatrol have retreated to the wild with their latest collaboration. Drawing conceptual influence from the ecosystem and habitats that surround our everyday biosphere, the two brands delved deep into the biodiverse landscapes, in particular, bugs and how they play an impactful part in all cycles of life - no matter how big or small.  

Pulling out evolutionary cues from the Minotaur beetles, Oakley and Footpatrol looked toward capturing the texture, colour, and microscopic intricacies of the species. The frame is readied in an opaque black to clear transparent gradient design, with the black colour tone reminiscent of the Minotaur beetle’s hard shell exterior. The transparent element of the gradient design is a nod to the sheen that reflects off the beetle body. Footpatrol bar logo branding appears on the bridge, and the Oakley Prizm Road Jade-coloured lenses deliver a blissful contrast with complimentary laser detailing etched around the perimeter of the lens; a detail referencing the horns of the Minotaur beetle.  

Each set of sunglasses comes complete with a custom printed dual branded micro bag and Oakley’s universal eyewear leash that snaps on the end of your frames to keep them firmly in place.  

The Oakley x Footpatrol collection will be available from July 15th at 08:00 AM BST exclusively in Footpatrol stores and online, priced £195. 

T-shirts are not for sale. Only available as a gift with purchase of this Oakley collaboration in-store.

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CLAIRE BARRY

OAKLEY GLOBAL PR DIRECTOR

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