AURA BY OAKLEY

A COLLECTION BUILT FROM THE ENERGY OF ATHLETES’ UNSEEN REPS AND SETBACKS

Launching during the prime of winter sports season, Oakley’s AURA Collection builds on the mad respect for the unstoppable grit of the fearless athletes mastering their craft behind the scenes. Built for peak performance, the release reimagines key Oakley eyewear and apparel in a new custom color shift paint treatment inspired by the electrifying energy that defines winter sport’s biggest moments. 

The dynamic dual colorshift fade blending purple, green, red and gold transcends to a broad product lineup, including Oakley Flow Scape, the performance-ready goggle offering Oakley’s largest field of view ever, Oakley Stunt Wing and CYBR Zero eyewear, as well as the lifestyle-focused Permian model, representing the continued force of athletes both on and off the slopes. 

The same colorshift paint treatment coats the MOD1 helmet, providing protection through each foundation-building rep, fall and failure. Complete the look with complementary gloves, socks, a hat and a neck gaiter that match the chromatic energy of the collection while offering warmth while battling the elements. Each piece is finished with an iridescent Oakley logo and detailing, refracting light for increased visibility.  

Channeling the luminous aura earned by the raw intensity of athletes, the new collection reminds us that success doesn't just come in bronze, silver and gold. Oakley’s AURA Collection is available at select Oakley stores and partners worldwide and on Oakley.com. 

DOWNLOAD OAKLEY AURA COLLECTION IMAGES

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CLAIRE BARRY

OAKLEY GLOBAL PR DIRECTOR

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